Return on Relationships is about Return on Investment, where your investment is in the time and energy it takes to build a network of positive advocates - people who like, trust and respect you, and you them.
Previous articles have discussed the first two Essential Elements (see below), your Personal Proposition and your Business Proposition.
As previously described, Return on Relationships is basically about building a network of mutual advocates, who all add value to each other – the concept of 1+1=3 on a potentially global scale. It’s all about “Like, Trust and Respect”, because you wouldn’t refer, recommend, or do business with someone if you didn’t, would you…? Trusted introductions also accelerate the process of finding new contacts and doing business.
is about maximising your Reputation in the Marketplace through the effective use of your network of contacts for mutual benefit. It's about building a network of people you Like, Trust and Respect, who will advocate you - and you them.
